What is &Open On Demand?
&Open On Demand is a curated marketplace of gifts that can be sent immediately, without pre-ordering inventory.
Unlike custom gifts (which are produced in advance and stored in &Open’s warehouse), On Demand gifts are fulfilled directly by our vendor partners and ship straight to your recipient.
On Demand is designed for quick, flexible gifting. It's ideal for one-off sends, smaller volumes, and occasions where you don’t have time to plan ahead.
How On Demand works
Choose an On Demand gift from the marketplace.
Add your recipient and send the gift invite.
Your recipient redeems the gift.
The vendor partner ships the gift directly to the recipient.
You can track progress and delivery status in your gift history.
What’s included (and what’s different from custom gifts)
Faster to send: On Demand gifts are available to send right away.
Wider variety: On Demand expands the range of categories available (for example food, flowers, and alcohol, depending on region).
Fulfilled by vendor partners: Gifts ship from vendor inventory via distributed logistics (dropship-style fulfillment).
No warehousing required: There’s no lead time to produce or store inventory before sending.
Important things to know
Availability varies by country: Gift selection and shipping availability depend on where your recipient is located.
Customization is limited: On Demand gifts are not customized.
You are still be able to brand the digital redemption experience - see more on Custom Branded Themes here.
Delivery timing is set by each vendor: Estimated delivery times and carrier options can vary by gift and destination.
Offering multiple gifts for recipient choice
Gift senders can include multiple gifts in the shopping cart when sending On Demand Marketplace gifts.
Recipients will be able to choose one option to redeem.
Marketplace gifts cannot be combined or bundled, as these are all shipped directly from our On Demand vendors.
FAQ
Does On Demand mean the gift ships from &Open?
No. On Demand gifts are fulfilled by vendor partners and ship directly to your recipient.
Can I track an On Demand gift?
Yes. You can track status and delivery outcomes in your gift history.
Why can’t I send to every country?
On Demand availability depends on vendor coverage and shipping constraints in each region.